Mangalore : Logitech India, the market leader in computer peripherals, unveiled their latest product in the wireless product category, the Logitech Wireless Mouse M185 at Hotel Gateway on Jan 20, Friday.

Speaking after launching the product, Mr.Subrotah Biswas, Country Manager, Logitech India and South West Asia said, ‘Logitech believes in providing enhanced consumer experience to aid productivity and to give them the joy of being immersed in the digital world. Logitech Wireless Mouse M185 is yet again an example of our world-class product design and technology integration’.

He said that the industry moving towards adopting wireless solutions and products, the company sees a huge potential in emerging markets. While we have built a strong presence for our consumer offerings across the country through our retail network, Logitech is now also focusing on building their presence in emerging markets like Kochin, Vizag, Coimbatore to capture mid-market clients for hardware, software and IT services. Moreover, we will now also be focusing on enhancing customer experience through attractive product display in order to making the customer interface more interactive.

The inauguration also marks a step taken by Logitech to amplify its retail presence in the Southern markets starting with Mangalore by focusing more consumer experience. Through this initiative, Logitech aims at reaching out to potential customers in smaller towns, which are beyond the top eight metro cities, as these markets command a huge untapped potential.

The latest in the wireless range series, the Logitech Wireless Mouse M185 forms an integral part of the ‘Live Free and Live Wireless Campaign’ by Logitech. The mouse has been crafted to give optimum levels of convenience to the users. Powered by Logitech Advanced Optical Tracking, the Logitech Wireless Mouse M185 can run for up to 12 months without requiring a battery change. It comes with a smart sleep mode to extend battery life and a helpful indicator light to eliminate low-power surprises.